The sense of peace and order you feel when you walk into Pure Beauty & Wellness is no accident. It’s the direct result of a business and a life built on a foundation of clear core values. It’s a belief that how you organize your life is a direct reflection of your inner wellness.
Our founder, Carrie Evatz Schipper, lives and breathes this philosophy. That’s why we are so thrilled to share a raw, honest, and incredibly insightful conversation she had as a guest on the Organizing The Entrepreneur podcast, hosted by her dear friend and professional organizer, Janelle Azar.
In the episode, “How Core Values & Organization Build a Business Without Burnout,” Carrie pulls back the curtain on her entrepreneurial journey. She shares the real-life strategies she used to navigate the chaos of a pandemic, move her business to its “forever” home, and build a thriving practice without sacrificing her well-being.
This is a must-listen for anyone who wants to bring more intention, order, and success into their personal and professional life.
In This Candid Conversation, You’ll Discover:
- The Four Core Values: Learn about the non-negotiable values—family, order, financial freedom, and accountability—that act as the compass for every decision Carrie makes.
- The Art of “Zhoosing”: Hear Carrie’s fun, new term for tidying up and the powerful story of how organizing her home led to her family finding their dream property and finally breaking a 12-year cycle of clutter.
- The Blueprint for Growth Without Burnout: Uncover the secrets behind strategic time-blocking, why Carrie reduced her patient days to grow her business, and the immense power of delegating tasks you don’t enjoy (even if you’re good at them!).
- Why It’s Okay Not to Please Everyone: Get powerful advice for entrepreneurs on sticking to your values, marketing only to your ideal clients, and leaving room for abundance to find you.
- The Power of Investing in Yourself: Find out why Carrie hired a professional organizer as a critical business investment and how the incredible results won over her husband, John.
- Real Talk on Boundaries and Self-Care: Discuss why self-care doesn’t have to be expensive and how setting firm boundaries around your work is the key to a happy, balanced life.
Ready to Feel Inspired?
This episode is packed with authenticity and actionable advice. Get ready to learn, laugh, and look at the clutter in your own life—whether on your desk or in your head—in a whole new way.
Listen to the full episode now on your favorite platform:
We can’t wait to hear what you think! Drop your biggest takeaway in the comments below or tag us on social media @PureBeautyAndWellness when you tune in.



